With the rapid development of mobile Internet and Internet of Things, in the future, the further development of new technologies such as 5G, artificial intelligence, driverless, AR/VR, biometrics, big data, etc., commercial display, car and new retail will become the touch screen Large application market.
First, new retail
The new retail generated by 5G, Internet of Things and artificial intelligence will give a broader market for medium and large screen touch display technology products. It is expected that the sales of large-size touch screens will approach 12 billion US dollars by 2019. Over the past decade, Facebook, Amazon, Tencent, Apple, Ali, Xiaomi and other Internet and high-tech platform giants have risen rapidly. At the same time, with the rapid development of the Internet and high technology, these companies use strong capital and advanced operating models to cross the border into traditional industries, bringing profound and even subversive effects to traditional industries. From the financial reports of 127 listed retail enterprises in China, we can see that in the first half of fiscal year 2018, the revenue of listed retail enterprises increased by 21.63%, but if Ali, Jingdong, Suning and Yonghui were removed, Waiting for 15 head enterprises, the remaining companies' growth rate is only 1.75%. This is enough to show that 2018 is still a year of new retail triumph. The Internet giant is using its new technologies such as big data, cloud computing and artificial intelligence to continuously integrate with the retail industry, and it also opens up a broad market space for the application of display touch terminals. For example, unmanned retail stores combine various display interfaces such as electronic tags and settlement systems with smart terminals, and touch plays an important role.
Second, the commercial display
In 2017, the Ministry of Education highlighted the need for device interoperability, interconnection, interoperability, and content sharing under the conditions of intelligentization and informationization. This is actually an emphasis on software industry R&D “industry standardization”, horizontal compatibility, vertical compatibility and backwardness. Compatible requirements make the touch of the interactive display interface more humanized, and the features of human operation and touch are simple and fast, which requires big data for analysis. In the fields of e-government, tourism, facility management and medical care, the future is one of the application scenarios for commercial display.
Third, the car field
With the increasing maturity and improvement of intelligent automotive application technology, the rigid demand for vehicle-mounted human-machine interface will further increase the demand for display touch surfaces. With the development of new technologies such as driverless technology and 5G mobile networks, the demand for on-board displays by smart cars has changed dramatically. The information exchange between the car and the car also reflects the broad application prospects of the future car in the field of intelligent technology. Although the application of the vehicle central control panel and the rear seat entertainment display is single, the application scene and the panel demand are large. In addition to the automobile, the aircraft, the high-speed rail, the public automobile, the taxi, etc. are all application scenarios of the display panel, and the demand is required. Huge, the market has broad prospects.